Public Relations and Communications
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Building and protecting reputation
Public relations is a powerful and critical component of any communications strategy as it has the ability to affect and change perceptions and behaviour. Public relations connects a target audience with key messages, giving them the information they use to make decisions, give support and take action.
At Recreational, our mission is always to find and tell a good story – one that is targeted, engaging and persuasive.
The credible value gained from editorial significantly impacts on promotional, branding, sales and participation objectives. When information comes from an influential third party or opinion leader it is given an authority and recognition that no other form of promotion can provide.
At Recreational, our mission is always to find and tell a good story – one that is targeted, engaging and persuasive.
The credible value gained from editorial significantly impacts on promotional, branding, sales and participation objectives. When information comes from an influential third party or opinion leader it is given an authority and recognition that no other form of promotion can provide.
Building and maintaining relationships
Strategic planning sets objectives, determines where to allocate resources, and how to measure outcomes. The process is ongoing as it adapts to market conditions. The relationship clients have with their market stretches beyond periodic campaigns. Building and maintaining those relationships is critical to successful marketing communications. When considering strategy, carefully consider how we can help you maintain those relationships long-term.
We maintain a high level of goodwill with media organisations, locally, nationally and internationally. More than a simple database, these relationships are based on mutual professional respect. With a solid background in journalism, we appreciate the way in which media organisations work and the dynamics of the newsroom. This deep understanding of an ever-changing media landscape allows us to operate with precision where time is of the essence.
We maintain a high level of goodwill with media organisations, locally, nationally and internationally. More than a simple database, these relationships are based on mutual professional respect. With a solid background in journalism, we appreciate the way in which media organisations work and the dynamics of the newsroom. This deep understanding of an ever-changing media landscape allows us to operate with precision where time is of the essence.